News

Aldata Solution, a leading provider of software solutions for the retail industry, announced today availability of Aldata Promotional Forecasting, a new technology solution that enables retailers to accurately predict promotional demand and better prepare to meet customer needs. Aldata also announced a complimentary webinar on promotional forecasting strategies featuring Gartner Research Vice President and Team Lead Mike Griswold and Aldata Senior Vice President of Global Services Brendan Lowe. For more information, visit www.aldata-solution.com/promo.

Aldata’s suite of products serves as a fully integrated merchandising and supply chain system that helps retailers reduce costs, dramatically increase efficiency and improve margins. The newest module, Promotional Forecasting, reconciles traditional turn forecasting and promotional forecasting on the same item allowing retailers to assure appropriate service levels during promotional periods. Unlike the traditional one-size-fits-all promotional forecasting approach, Aldata’s new module takes into account particular channel, store and item behavior. As a result, promotional forecasting is much more accurate and enables retailers to stock inventory more precisely.

“Many retailers rely on a siloed forecasting process which does not provide a holistic view of the information required for sound promotional forecasting. Because of this, they often fail to anticipate impending challenges and overlook key opportunities,” said Lowe. “With integrated promotional forecasting, retailers can better understand and plan for promotions in order to reduce out-of-stocks and overstocks, increase inventory turns and protect profit margins, all while strengthening customer loyalty.”

The benefits of Aldata Promotional Forecasting are far reaching. With the new module, retailers can maximize service levels for promotional periods, improve replenishment processes and tap into past performance to accurately predict future demand taking into account cannibalized and halo products. For more information and full list of features and benefits, visit www.aldata-solution.com/com/solutions/forecasting-replenishment/promotional-forecasting.

Complimentary Webinar
In addition to the announcement of Aldata’s new Promotional Forecasting module, the company is offering a complimentary webinar, featuring Gartner, on promotional forecasting strategies that are critical to the retail community. The webinar will take place on Thursday, July 15 at 11:00 a.m. EDT. To learn more or to register for the event, please visit www.aldata-solution.com/promo.